{"id":4010,"date":"2023-11-06T09:53:06","date_gmt":"2023-11-06T09:53:06","guid":{"rendered":"https:\/\/thebreedersalliance.com\/?p=4010"},"modified":"2023-11-06T10:04:23","modified_gmt":"2023-11-06T10:04:23","slug":"south-korean-intellectual-property-high-court-rules-that-sweet-sapphire-is-a-trademark-4","status":"publish","type":"post","link":"https:\/\/thebreedersalliance.com\/index.php\/zh\/2023\/11\/06\/south-korean-intellectual-property-high-court-rules-that-sweet-sapphire-is-a-trademark-4\/","title":{"rendered":"South Korean Intellectual Property High Court rules that Sweet Sapphire\u2122 is a trademark"},"content":{"rendered":"\t\t
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South Korean Intellectual Property High Court rules that Sweet Sapphire\u2122 is a trademark\n<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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This article was originally published in Fresh Plaza Magazine.\u00a0Click here<\/a><\/strong>\u00a0to view the original article.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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BLOOM FRESH, a fruit-breeding company created by the merger of Special New Fruit Licensing and International Fruit Genetics, LLC, is pleased to announce that the South Korean Intellectual Property High Court has ruled that the company\u2019s grape variety brands Sweet Sapphire\u2122 and Black Sapphire\u2122 are valid trademarks of BLOOM FRESH and cannot be advertised as generic grape varietal names in retail locations.<\/p>

Sweet Sapphire\u2122 and Black Sapphire\u2122 (trademarks of the patented variety named IFG Six) grapes are renowned for their sweetness, unique flavor, and aroma, with an unusual long shape with dimpled ends. “They have been customer favorites for nearly two decades in South Korea,” says a company release. Unfortunately, these grapes began entering the South Korean market as generic grapes, and not as the branded varietal it is.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Sweet Sapphire\u2122 grapes<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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BLOOM FRESH has been working on securing legal support to protect their brand varieties in South Korea since 2019. BLOOM FRESH demonstrated to the Intellectual Property High Court through evidence of registrations and plant breeders\u2019 rights that the patented variety named IFG Six and the trademark Sweet Sapphire\u2122 were in wide use despite the Intellectual Property is owned by BLOOM FRESH, and its use belongs exclusively to its licensed growers and licensed marketers. BLOOM FRESH also demonstrated that the IFG Six grape variety has been imported into Korea since 2018 and Sweet Sapphire\u2122 has been indicated as a trademark on the packaging during that time, as well as declared to the Korea Seed and Variety Service as a trade name for the IFG Six variety.<\/p>

After reviewing the evidence, the Intellectual Property High Court ultimately reached a judgment in favor of BLOOM FRESH.<\/p>

\u201cThis is a huge win for BLOOM FRESH and the entire produce industry,\u201d said Kenneth Avery, CEO of BLOOM FRESH. \u201cThere is high demand for the distinctive and delicious premium table grape varieties our company develops. Because BLOOM FRESH did not have plant variety rights in Korea giving them direct protection over these grape varieties, this case was imperative to providing us with means to effectively protect our Intellectual Property and trademark rights in South Korea.<\/p>

\u201cBLOOM FRESH\u2019s customers look for our branded table grapes whenever they shop for produce since they know that our trademark ensures quality. Utilizing a generic name or term dilutes our brand, putting customers at risk for purchasing grapes that don\u2019t hold our high-quality standards. We would like to thank the Intellectual Property High Court and KIPO for their support and for helping our company and licensed growers around the world protect our Intellectual Property rights in South Korea. It is important that we always protect the rights of breeders and growers \u2013 as these efforts will assuredly spur the table grape sector into the future,\u201d Avery continued.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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